2026 US Undergraduate Internship - Product Marketing, Basketball

2026 US UNDERGRADUATE INTERNSHIP 

Product Marketing, Basketball (Apparel)

adidas – Los Angeles, CA 

Creating the future of sport inspires our work every single day. We’re always on the lookout for talented new students. Always learning, always improving. Curiosity keeps us growing both as a company and as individuals. Come test your strengths, broaden your skills, share your input, and pursue your passion with an internship at adidas.

Reshaping Basketball Performance

The adidas Basketball team is committed to reshaping performance basketball apparel and becoming the top brand. We will understand the basketball consumers, enhance their experience on the court, and boost brand visibility across grassroots, NCAA, WNBA, and NBA platforms. By learning from successful brands that empower the next generation, we’ll adapt their strategies to capture market share and position adidas as the #1 choice in basketball.  

KEY ACCOUNTABILITIES

• Ability to support analyzing the sport, consumer, customer and market progression to ensure constant improvements/evaluation of the product category 

• Assist in managing full product creation from conception to completion 

• Collaborate with Design, Development, Go-To-Market team and Accounts to ensure optimal range and products 

• Assist with all computer related tasks (including applicable systems/applications) 

• Assist in creating ideal merchandising plans, by color roll-outs, launch dates, by channels, by accounts, showcased through retail floor plans. 

KNOWLEDGE SKILLS AND ABILITIES

• Passion for Apparel and Footwear 

• Ability to effectively collaborate with cross-functional teams 

• Strong business acumen in channel distribution, range rationalization, margin 

• Strong process and organization skills 

• Proficiency with MS Office Suite and working with systems/applications 

• Curiosity of product creation process and product lifecycle preferred 

• Ability to think merchandising across channels and accounts while in the creation phase 

QUALIFICATIONS

• Currently enrolled in an undergraduate program at a College/University
• Anticipated graduation date is between December 2026 and August 2027
• Eligible to work in the US without restrictions.
• Available to participate in our 12-week full-time internship program from May/June to August/September 2026

APPLICATION TASK | ADIDAS 1-PAGER

In early 2024, we began the three chapter journey into the future, centered on our new brand campaign, You Got This. "You Got This" is designed to motivate everyone to overcome pressure and realize their personal potential.

Instead of a cover letter, please submit a 1-page PDF answering the following prompt: Show us who you are and what “You Got This” means to you.This is your chance to think outside the box, show adidas your authentic self and what makes you passionate about joining the Brand. The only requirement is that the adidas 1-Pager is submitted as a PDF. It can be in any format such as print, visual, written, digital, a link, etc.  

2026 INTERNSHIP PROGRAM OVERVIEW 

The Internship Program includes the following elements to round out the work you do with your team on a day-to-day basis:

• Intern Orientation
• Leadership Speaker Series
• Cross-Functional Collaboration
• Intern Innovation Challenge
• Social Activities
• Mentorship
• Networking

WORK CULTURE

• We operate in a hybrid work environment, with 4 days in office and 1 day remote.
• Though our teammates hail from all corners of the world, our working language is English.
• Diversity and Inclusion at adidas means championing individual uniqueness and cultivating a culture of belonging in which everyone can create at their best.  We embrace DIVERSE backgrounds, experiences, and perspectives and seek to create a workforce that REFLECTS our consumers and communities.
• The base pay for this position is $32/hour. 

NOTE: The application for a 2026 internship will close on Thursday, January 8th at 11:59pm PST. We will not accept any late applications. You will receive confirmation that your application has been received, and we will communicate your status by the end of February. Thank you for your patience while we review your candidacy!

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

• COURAGE: Speak up when you see an opportunity; step up when you see a need..
• OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
• INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
• TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
• INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
• RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.