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Marketing, Promotions & Digital Media/Graphic Design Internship

Southern Maryland Blue Crabs
1 hour ago
Internship
On-site
Waldorf, Maryland, United States
College Credit
 

Marketing, Promotions & Digital Media/Graphic Design Internship – Spring & Summer 2027 | Southern Maryland Blue Crabs

The Southern Maryland Blue Crabs, a member of the Atlantic League of Professional Baseball, are seeking motivated college students for a Marketing, Promotions & Digital Media/Graphic Design internship during the 2027 spring and summer seasons. This educational opportunity is designed for students looking to gain hands-on experience in sports marketing, promotional planning, digital content creation, graphic design, and brand development while earning college credit toward their academic requirements.
This internship is unpaid and is available to students receiving academic credit through their college or university. Participation does not guarantee future employment with the organization.
Time Frame/Schedule: The internship will align with the student's academic schedule and may extend through August 2027. Students interested in gaining experience during the winter months are encouraged to inquire about availability and potential opportunities before the spring semester begins.
Program Description:
Interns will work directly with the Marketing staff and other department managers throughout the Southern Maryland Blue Crabs organization, gaining practical experience in promoting a professional baseball team and its events. Responsibilities will include assisting with marketing campaigns, creating digital and print content, supporting promotional nights, managing social media initiatives, and developing creative assets that engage fans and increase attendance.
Students from all academic majors are welcome to apply. We are looking for individuals who are creative, enthusiastic, dependable, eager to learn, and interested in pursuing a career in sports marketing, digital media, graphic design, advertising, or communications.
Areas of Experience May Include:
Social Media & Digital Marketing: Assist with creating and scheduling content across the Blue Crabs' social media platforms. Gain experience developing digital campaigns, promoting upcoming games and events, engaging with fans online, and supporting strategies to grow the team's digital presence.
Graphic Design & Creative Content: Create graphics and visual assets for social media, email campaigns, advertisements, promotional materials, and stadium displays. Gain experience maintaining brand consistency, developing creative concepts, and using graphic design software to produce professional marketing materials.
Marketing Campaigns & Advertising: Assist with planning and executing marketing campaigns designed to increase ticket sales, promote special events, and build brand awareness. Learn how to develop promotional messaging, coordinate advertising efforts, and evaluate campaign performance.
Promotions & Theme Nights: Help plan and execute promotional nights, giveaways, contests, theme nights, and special events throughout the season. Gain experience brainstorming creative concepts, coordinating promotional materials, and collaborating with other departments to enhance the fan experience.
Photography & Video Content: Assist with capturing photos and video during games, community appearances, and special events. Learn how visual content is used to tell stories, promote the organization, highlight players, and connect with fans across digital platforms.
Email Marketing & Communications: Assist with creating promotional emails, newsletters, and other digital communications. Gain experience developing marketing copy, organizing campaign content, and supporting initiatives that promote games, ticket packages, and special offers.
Brand Development & Merchandise Promotion: Learn how professional sports organizations maintain brand identity across digital, print, and in-stadium materials. Assist with creative projects that support team merchandise, promotional campaigns, and overall brand awareness.
Game Day Marketing & Entertainment: Gain hands-on experience supporting in-game promotions, video board content, fan engagement activities, sponsored promotions, and other elements of game presentation. Work with the marketing and entertainment teams to help deliver an exciting experience at Regency Furniture Stadium.
Community Outreach & Promotional Events: Assist with marketing initiatives involving local schools, businesses, nonprofits, and community organizations. Help promote community appearances, special events, and outreach programs that strengthen the Blue Crabs' connection to Southern Maryland.
Performance Tracking & Marketing Analytics: Learn how marketing teams evaluate social media engagement, email performance, campaign reach, and promotional effectiveness. Assist with gathering data and identifying opportunities to improve future marketing efforts.

Includes other duties as assigned.
This internship offers students the opportunity to apply classroom knowledge in a real-world setting, build a creative portfolio, develop practical marketing skills, and establish professional connections within the sports industry. Departmental assignments and responsibilities may vary based on the student's interests, academic requirements, experience, and organizational needs.
Interested students are encouraged to submit a resume and cover letter outlining their availability, preferred internship duration, and areas of professional interest. Applicants with graphic design, photography, video editing, or digital marketing experience are encouraged to share examples of their work or a portfolio.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.